Beacon
Melissa GómezCarolina Rangel
Graphic Elisava 2020
Lots of things tend to happen during a graphic.elisava master’s program. Mountains of research. Maybe one or two existential crises. Designing so much that you have nightmares about mismatched hex codes.
In some weird twist of fate, this year’s biggest ‘thing’ ended up being a global pandemic. We were forced to embrace digitalism over presentialism, do more with less, and channel disillusionment into positivity. In school, the lesson comes before the test, but life often takes the opposite approach. We think we’re better for it.
PLATFORM AND IDENTITY
For this year’s degree show we decided to continue the digitalist lifestyle that we’ve come to know. Pills replace name tags, thumbnails replace handshakes, and ingenuity replaces normality in order to illustrate how we view topics like “design ethics”, “comfort”, “manifestos”, and “freedom”.
About
This is graphic.elisava’s digital Degree Show. Find out more about the program at graphic.elisava.net
Acknowledgements
Many thanks to this year’s students in the Graphic Design and the Editorial Design master’s degrees. The 2020 graphic.elisava Degree Show – both the platform and the campaign that precedes it – wouldn’t have been possible without the indefatigable work of a group of design students making time for it in the middle of their end-of-year presentations.
On the typeface
Thanks to Non Foundry for letting us use their Non®Natural Grotesk throughout the website and campaign of this digital Degree Show.
Visit nonfoundry.com to find out more about their work.
Beacon
Making meaningful
connections around
the world.
We have a unique opportunity to break down barriers, foster cultural exchange, and create a positive impact.
Beacon is an APP build for people by people. It’s a social platform for solo travellers and backpackers that want to make meaningful connections around the world. We believe that your mindset, choices, and purchases can have a big impact on the places that you travel. We have a unique opportunity to break down barriers, foster cultural exchange, and create a positive impact. Beacon does this through a selection of features. In each feature, you have the chance to challenge yourself and connect with travellers with the same interests as you.
Share their unique identity, with the world around you.
Beacon is a complete traveler community. Whether you are a solo traveler or traveling in a group, we help you expand your network of people in the world while traveling.
Throw our app we encourage you to go in with a positive attitude, and you might just make a genuine connection. It’s the perfect app to discover nearby backpacking places and travel buddies in real-time.
Beacon’s objective is to make the UX more simple and approachable to every solo traveler. This is achieved through the art direction that we choose, a real simple but functional design.
We understand that the features need to reflect our own point of view in the aspect of making meaningful connections. A concept we have expanded across our social platforms.
Traveling tends to magnify all human emotions, it changes you physically and psychologically.
We believe that traveling lets you create lifetime memories.
On our website, you will find all the pieces featured in our app, and, as a result, the website, is our main platform for our editorial content, it contains articles, interviews, our manifesto, and some testimonies of our community.
We created our own manifesto and traveler community.
More along these lines
